The company Insecticides has initiated the campaign entitled “For Your Pleasant Neighborhood” in the domain of promotion of its new products based on socially and ecologically responsible business.

Keeping in mind that pesticides are means that can be dangerous for humans and their environment when not used in proper way, the company Insecticides has developed a new brand in which the primary accent of the product is in the domain of protection of eco system and human environment.

Accepting contemporary postulates of ecology, the campaign attempts to raise social consciousness about the necessity of protecting nature from insects and humans equally. The new form of the campaign is based on prevention of improper use of pesticides and their toxic effect to the eco system.

In addition, the company in its practice promotes natural-based products, which find their purpose as adequate replacements for chemical-based pesticides. The basic aim, therefore, is to create a pleasant environment for humans and to remind of the bond with natural eco system.